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200210...

Dikson Color "NEW"

A new professional hair colour experience.

100% coverage of grey hair.

Sles and paraben free.

Contains carefully selected active ingredients for beautiful looking hair.

Stable colour.

Conditioning creamy Base.

Natural highlights and extraordinary shine.

A wide range of colour options.

Cold tones.

120ml tube for two colour treatments.


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Hyaluronic acid

Brings targeted hydrating power, capable of binding a high number of water molecules, preventing damage to the hair tissue cells caused by physical stress, and restoring the correct hydric balance of natural hair.

Plant stem Cell

Stem cells are "primitive" cells, not yet specialized to carry out a specific process; they are therefore capable of transforming and generating new tissue, rejuvenating and repairing the cells of our body which, with the passing of time, have lost their rejuvenating function.

Hemp oil

Revitalises the hair, bringing elasticity, volume, smoothness and shine thanks to its high essential fatty acid content, Omega3 and Omega6, as well as Vitamin E. The high vitamin B1 and B2 content actively smoothes the hair, with an extraordinary emollient and softening effect.

Mallow

Rich in mucilage, which binds water, mallow extract brings hydrating action, as well as boasting emollient, nourishing and shining properties, restructuring and smoothing the hair.

Silk proteins

Fix to the hair's keratin, creating a protective barrier. They also hydrate and soothe the hair, helping to prevent aging. During colouring, the silk proteins act as protective agents, taking care of the wellbeing and the health of the hair, leaving it easy to comb, silky and full of shine thanks to their outstanding conditioning power.

Chamomile

Boasting protective, emollient and soothing properties, chamomile extract is extremely beneficial for fragile hair.

Mission

 

Continuity and renewal are the principles behind the new generation of Dikson Color, oxidation hair colour in a scented cream, the flagship range of Dikson hair colour for over fifty years.

Continuity: the basic formula remains unchanged – the very same combination of ingredients that has always marked the brand’s success, for extraordinary coverage of grey and longlasting colour, guaranteed.


Renewal

Dikson Color has focused on three new elements, each one key in its own area:

  • The formula, enriched with beneficial active ingredients for enhanced hair wellbeing, fulfilling client's desire for a technical treatment that doesn't compromise on cosmetic aspects.
  1. PLANT STEM CELLS: they are the “beating heart” of the plant and a precious source of natural active ingredients, able to ensure effective regeneration and bringing efficient stimulating action to the cells. This makes them a true elixir of youth for the hair.
  2. HYALURONIC ACID: brings targeted hydrating power, being capable of binding a high number of water molecules and restoring the correct hydric balance of natural hair.
  3. HEMP OIL: revitalises the hair, bringing elasticity, volume, smoothness and shine thanks to its high essential fatty acid content, Omega 3 and Omega 6, as well as Vitamin E. The high vitamin B1 and B2 content actively smoothes the hair, with an extraordinary emollient and softening effect.
  • We've introduced cold shades to the traditional range of Dikson Color tones, ensuring 100% satisfaction for all tastes, giving clients the chance to experiment with alternative hair colour options. For starters, you’ll find our natural cold and cold ash ranges, with other “cold” shades coming soon.
  • A brand new, super-stylish pack design. With a nod to the style of the other products in the Dikson technical range, and a touch of tradition maintained by the original “quotation” we’ve always displayed on our packaging, confirming the continuity of our formula and the extension of our range.

Formula New Dikson Color is:

 

0% sles (sodium laureth sulfate).

0% parabeni.

You won’t find either of these substances in the Dikson Color formula, meaning there's no need to worry about any of the associated risks.

The introduction of new cold colour tones plays a part in redefining the standards of the Dikson Color professional hair colours, enriching our palette and providing new opportunities for you to match your hair colour to the tones of your skin and eyes, in a game of consonance or contrasts, to suit your tastes.


Tradition and innovation

Our formula contains equal amounts of

  • New active ingredients:
  • Plant stem cells.
  • Hyaluronic acid.
  • Hemp oil.
  • Traditional active ingredients:
  • Mallow.
  • Silk proteins.
  • Chamomile.

Nuances

The already extensive dikson color range has now been enhanced with 14 cold colours, split into 2 series:

  • 7 Natural Cold
  • 4.01(4NF) - Natural Brown Cold.
  • 5.01(5NF) - Natural Light Brown Cold.
  • 6.01(6NF) - Natural Dark Blonde Cold.
  • 7.01(7NF) - Natural Blonde Cold.
  • 8.01(8NF) - Natural Light Blonde Cold.
  • 9.01(9NF) - Natural Very Light Blonde Cold.
  • 10.01(10NF) - Natural Extra Light Blonde Cold.
  • 7 Ash Cold
  • 4.111(4CC) - Ash Brown Cold.
  • 5.111(5CC) - Light Ash Brown Cold.
  • 6.111(6CC) - Dark Ash Blonde Cold.
  • 7.111(7CC) - Ash Blonde Cold.
  • 8.111(8CC) - Light Ash Blonde Cold.
  • 9.111(9CC) - Very Light Ash Blonde Cold.
  • 10.111(10CC) - Extra Light Ash Blonde Cold.

Mixing ratios color applications

1:1 mixing ratio

Mix together in a bowl 60ml of cream (half a 120ml tube) and 60ml of 20/30 volume oxidizing emulsion.

Apply to the hair as usual and leave to rest for approximately 30 minutes.

Rinse.

The two new ranges, Cold Natural and Cold Ash, must be used with this mixing ratio.